Unanet CRM does all that with very little effort. It provides our people with extremely powerful insights to make decisions based on solid information rather than speculation and gut instinct.”
Discover the power of an intelligent system that understands construction from the inside out
Committing to change is never easy, but leaders at Swinerton knew that using multiple disparate systems was preventing the firm from reaching its potential. Customizing their former CRM to the industry was costly, and low user adoption meant their investments were yielding little value. Swinerton knew that it needed better metrics and insights to keep growing, and Unanet CRM by Cosential was the solution that allowed them to manage their most important resource — relationships.
We really needed a tool that was purpose-built for our industry and our company...We decided to commit to Unanet, and the company is better off for it.
What Benefits Has Swinerton Seen Since Implementing Unanet CRM by Cosential?
A jump from 10 to 80% user adoption
their people find Unanet intuitive
no more duplicative effort for pursuits involving common clients
the executive team can now make more informed decisions
manual data entry and error-prone processes are a thing of the past
Better business planning
short- and long-term forecasting have been strengthened